{"id":260701,"date":"2025-02-10T16:50:31","date_gmt":"2025-02-10T21:50:31","guid":{"rendered":"https:\/\/aibphotog.com\/?post_type=tribe_events&p=260701"},"modified":"2025-02-10T17:11:56","modified_gmt":"2025-02-10T22:11:56","slug":"aibp-presents-marketing-and-building-your-brand-its-not-rocket-science-with-skip-cohen","status":"publish","type":"tribe_events","link":"https:\/\/aibphotog.com\/es\/event\/aibp-presents-marketing-and-building-your-brand-its-not-rocket-science-with-skip-cohen\/","title":{"rendered":"AIBP Presents: Marketing and Building Your Brand – It’s NOT Rocket Science with Skip Cohen"},"content":{"rendered":"
\n
\n
Marketing and Building Your Brand – It’s NOT Rocket Science<\/div>\n
<\/div>\n
In this fast-paced jam-packed presentation Skip will be sharing ideas to help you build a stronger brand – from partnerships, to website tips, community involvement, third party promotions, and networking, just to name a few – he’s going all out packing hours of ideas into 60 minutes. Marketing is marketing, no matter what your specialty…some of the best programs are the simplest to implement.<\/div>\n<\/div>\n<\/div>\n

To register for this class,
\n1. Log into your account at\u00a0\u00a0https:\/\/aibphotog.com\/members\/login\/<\/a>
\n2. The link will be listed on the \u201cWelcome\u201d page
\n3. This class will be a live Zoom Webinar for AIBP Members only
\n4. Replay will be available shortly after in the Member Education section of the website.<\/p>\n

Para obtener informaci\u00f3n sobre c\u00f3mo unirse a AIBP, por favor...\u00a0www.aibphotog.com<\/a><\/p>\n

\n

\"\"<\/p>\n

Skip is the Founder of SkipCohenUniversity.com, one of the best-known educational resources for helping imaging artists with business and marketing. He\u2019s been actively involved in the photographic industry his entire career.<\/p>\n

He\u2019s the founder of SCU and past CMO for Platypod.com, President of Rangefinder Publishing and WPPI. He\u2019s actively participated in the professional side of photography since joining Hasselblad USA in 1987 as President. He has co-authored six books on photography and actively supports dozens of projects each year involving photographic education. As a member of the editorial staff for Shutter Magazine, his monthly articles appeared in the publication for six years.<\/p>\n

He is an Ambassador for Now I Lay Me Down to Sleep and has served on the Board of Directors for the Cameras For Kids Foundation, as PPA\u2019s Industry Advisor and Board member, as Vice President of the Photographic Manufacturer\u2019s and Distributor\u2019s Association; and as a member of the board of directors of Photographers + Friends United Against AIDS.<\/p>\n

In addition to continuing to be active in imaging, he currently serves as Director for the Memory Care Alliance, a group of fifteen companies, profit and non-profit, all focused on helping Alzheimer\u2019s patients and their caregivers.<\/p>\n

Skip regularly teaches live and online workshops focused on marketing and business, including blogging and website effectiveness. He always has one primary goal\u2014to help photographers develop stronger brand awareness and thrive, not just survive.<\/p>\n

 <\/p>\n

","protected":false},"excerpt":{"rendered":"

Marketing and Building Your Brand – It’s NOT Rocket Science In this fast-paced jam-packed presentation Skip will be sharing ideas to help you build a stronger brand – from partnerships, […]<\/p>\n","protected":false},"author":8,"featured_media":260703,"template":"","meta":{"_acf_changed":false,"_et_pb_use_builder":"","_et_pb_old_content":"","_et_gb_content_width":"","_custom_body_class":"","_custom_post_class":"","_tribe_events_status":"","_tribe_events_status_reason":"","_tribe_events_is_hybrid":"","_tribe_events_is_virtual":"","_tribe_events_virtual_video_source":"","_tribe_events_virtual_embed_video":"","_tribe_events_virtual_linked_button_text":"","_tribe_events_virtual_linked_button":"","_tribe_events_virtual_show_embed_at":"","_tribe_events_virtual_show_embed_to":[],"_tribe_events_virtual_show_on_event":"","_tribe_events_virtual_show_on_views":"","_tribe_events_virtual_url":"","footnotes":""},"tags":[],"tribe_events_cat":[56],"class_list":["post-260701","tribe_events","type-tribe_events","status-publish","has-post-thumbnail","hentry","tribe_events_cat-aibp-education-events","cat_aibp-education-events"],"acf":[],"aioseo_notices":[],"_links":{"self":[{"href":"https:\/\/aibphotog.com\/es\/wp-json\/wp\/v2\/tribe_events\/260701","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/aibphotog.com\/es\/wp-json\/wp\/v2\/tribe_events"}],"about":[{"href":"https:\/\/aibphotog.com\/es\/wp-json\/wp\/v2\/types\/tribe_events"}],"author":[{"embeddable":true,"href":"https:\/\/aibphotog.com\/es\/wp-json\/wp\/v2\/users\/8"}],"version-history":[{"count":0,"href":"https:\/\/aibphotog.com\/es\/wp-json\/wp\/v2\/tribe_events\/260701\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/aibphotog.com\/es\/wp-json\/wp\/v2\/media\/260703"}],"wp:attachment":[{"href":"https:\/\/aibphotog.com\/es\/wp-json\/wp\/v2\/media?parent=260701"}],"wp:term":[{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/aibphotog.com\/es\/wp-json\/wp\/v2\/tags?post=260701"},{"taxonomy":"tribe_events_cat","embeddable":true,"href":"https:\/\/aibphotog.com\/es\/wp-json\/wp\/v2\/tribe_events_cat?post=260701"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}